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How It Works

Two layers. One script tag.

Loopful runs two products from a single install. Schema makes you findable and understandable by AI systems and search engines. Convert runs page testing experiments to improve how visitors convert. Both deploy from the same script tag, no codebase changes required.

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Loopful Schema

Machine Layer

Scan your site, build your machine-readable business profile, review every field, deploy in one script tag.

How it works

Scan. Review. Deploy. Repeat.

Step 01 / Scan

Your site, fully understood.

Point Loopful at your domain. We crawl every page, detect your existing machine-readable markup, calculate your visibility score, and surface what is missing across articles, services, products, and more.

Loopful / Dashboard

acme.io

https://acme.io

Needs attention
51/100

Review Progress

0/70

items reviewed

Schema Quality

47%

completeness

Scan Activity

10

total scans · 100% success

Pages Covered

70

of 266 discovered

Step 02 / Review

AI proposes. Humans approve.

Every schema suggestion enters a review queue. Accept or reject each field with full context: the source text it was derived from, confidence score, and a live preview of how Google will render your rich result. Nothing ships without your sign-off.

Loopful / Review

/blog/article-one

Article●●●

/services/consulting

Service●●●

/about

Organization●●

/services/consulting

Extraction Summary

@type: Service

name: Growth Strategy Consulting

provider: { "@type": "Organization" }

Google Rich Result Preview

acme.io › services › consulting

Growth Strategy Consulting

Professional growth strategy consulting for modern businesses…

Step 03 / Deploy

One script. Every page. Always current.

Publish via our managed injector, Google Tag Manager, or a direct code export. Scheduled rescans detect drift. When your content changes, your schema stays accurate.

Start your first scan →
Loopful / Deployment

Deployment Method

Injector

Recommended

Google Tag Manager

Intermediate

Code Export

Manual

Script Tag · Version 2Copy ⧉
<script async
  src="https://api.loopful.ai/public/projects/
  7112728f/runtime.js"
  data-loopful-runtime="public"
  data-loopful-project="7112728f"
  data-loopful-modules="convert">
</script>
✓Presence
✓No mismatches
✓No drift

Loopful Convert

Human Layer

Understand. Generate. Test. Win.

Convert uses the Schema layer's understanding of your site to generate and test copy variants, then promotes the best-performing version.

01

◎

Understand

Convert reads your site's offer via the Schema layer. No brief writing required. It knows what you do, who you serve, and what your value proposition is.

02

⊞

Generate

AI produces headline, CTA, and body copy variants grounded in your actual offer. You can also import your own. Each variant targets a specific element via CSS selector.

03

⟳

Test

Traffic splits between variants. Cookieless by default. Statistical significance is calculated continuously, and Convert only calls a winner when the math is ready.

04

✓

Win

When a variant hits significance, Convert auto-promotes it as the permanent default. Always shows the best version to every visitor. No manual step.

Schema / under the hood

Exactly what happens at each Schema stage.

What gets scanned

  • ▸All pages reachable via internal links from your homepage
  • ▸Existing machine-readable markup (microdata, RDFa)
  • ▸Page titles, headings, meta descriptions, and body content
  • ▸Page type classification (article, service, product, FAQ, etc.)

How schema is generated

  • ▸LLM reads page content and infers the appropriate schema type
  • ▸Each field is grounded in specific text from the page
  • ▸Confidence score calculated per field
  • ▸Output validated against Schema.org spec before entering review

How review works

  • ▸Every suggested field shown with its source text
  • ▸Accept, reject, or manually edit any field
  • ▸Live Google rich result preview before approval
  • ▸Nothing is deployed until you explicitly approve

How schema deploys

  • ▸Managed injector: paste one <script> tag into your <head>
  • ▸Schema injected server-side on every page load
  • ▸GTM export: receive a tag container ready to import
  • ▸Drift detection: alerts when content changes outpace schema

Convert / under the hood

Exactly what happens at each Convert stage.

How Convert understands your site

  • ▸Reads the Schema layer to extract your offer, audience, and value prop
  • ▸No manual brief or prompt engineering needed
  • ▸Re-reads after each Schema rescan and stays current with your content
  • ▸Variant suggestions are grounded in what you actually do

How variants are generated

  • ▸AI generates headline, CTA, and body copy options per page
  • ▸You can import your own variants alongside generated ones
  • ▸Each variant is tied to a CSS selector, no template system
  • ▸Multiple elements per page can be tested simultaneously

How testing works

  • ▸Cookieless traffic splitting, no consent banner required by default
  • ▸Goal tracking by CSS selector, form submit, or destination URL
  • ▸Statistical significance calculated continuously
  • ▸Minimum 50 exposures + 10 conversions before declaring a winner

How winners get promoted

  • ▸Auto-promotes when significance threshold is reached
  • ▸Winner immediately served to 100% of traffic
  • ▸Full experiment history and audit trail retained
  • ▸Lift report shows % CTR improvement per experiment

Two products. One install. Ready when you are.

Get early access to Schema + Convert. Founding rate locked for life.

Get Early Access →Full feature list